top of page
writer | creative direction | etc.
ezcater
senior copywriter
it's just six of us running the in-house creative team for america's #1 business catering platform. we handle all external and internal creative needs: paid and organic online ads. direct mail. white papers. landing pages. commercials. radio ads. webinars. the list is... expansive.
ezcater is an interesting niche to write for, because we mainly help admin professionals looking for food for work. we're not like doordash. it's not about marketing the food, it's about the ease of getting food for large groups at work. it's very much b2b SaaS marketing.
social media ads for the transactional phase in our marketing funnel.
these are shown to people who are familiar with us and ready to place an order.
direct mail targeting amazon corporate accounts, educating them about our SaaS.
sure, I write lots of nurture streams, onboarding streams, and CLM streams,
but I also get to write fun one-off stuff too!
bottom of page